Generative Engine Optimization (GEO): The New SEO Every Contractor Needs to Know in 2026

You’ve spent thousands on a website. You’ve paid for Google Ads. Your SEO guy promised you’d be on page one. And yet, when homeowners search “best HVAC contractor near me” or “kitchen remodeling cost,” they’re getting their answers from ChatGPT or Google’s AI—without ever clicking on your site. Sound familiar? You’re not alone. The game […]